Confusion: Leeds
The Amateur Swimming Association of Swimming Federations of Great British Swimming (ASASFGBS) have admitted that mistakes were made over sponsorship arrangements for the forthcoming GB Masters and Senior Age Group Championships in Leeds.
The ASASFGB had originally hoped to confirm what was reported to be a ‘significant’ sponsorship deal with Digitas, a global advertising agency that provides integrated strategy, technology and marketing solutions to leading internet-based, e-commerce companies.
Unfortunately, only after contracts were signed was it discovered that ASASFGB representatives had instead entered into an agreement with Dignitas, the Swiss assisted dying group that helps those with terminal illness and severe physical and mental illnesses to die assisted by qualified doctors and nurses.
It is yet unclear how the situation will be resolved, but event organisers are said to be very concerned.
‘This is certainly not the kind of message we want to be sending out, particularly at a masters event,’ said a spokesperson for the ASASFGBS, ‘but on the plus side, they are paying a fair bit of money. So . . . well . . . you know, every cloud.’
